
HIV drug ad encourages patient engagement, social media
Janssen Therapeutics is pushing patient engagement, with a touch of social media, for marketing HIV medication Prezcobix.
Janssen Therapeutics is pushing patient engagement, with a touch of social media, for marketing HIV medication Prezcobix.
Offering a first glimpse of the health care needs of Americans who bought coverage through federal and state marketplaces, an analysis of the first two months of claims data shows the new enrollees are more likely to use expensive specialty drugs ...